Trigger: Use when "landing page from URL", "build landing page", "comprehensive landing page", "website from page", "Manus landing page".
Purpose
Research, write, design, code, and validate a production-ready landing page from a source URL or text brief. The output includes a fully coded page with SEO/AEO optimization, E-E-A-T signals, schema markup, crawler directives, and a complete evidence/research pack.
Workflow
Phase 1: Auto-Discovery and Research
1A. Source Analysis — Extract from text (preferred) or URL (fallback): brand name, services/products, positioning, proof points, contact details, primary keyword, 3-5 secondary keywords and LSI terms, dominant search intent, voice and tone, geo signals.
1B. Location Verification (Critical) — Find footer address on the page. Find any embedded map. Cross-reference: footer address MUST match map location exactly. Check Contact/About pages and any existing JSON-LD for confirmation. If mismatch or missing: set geo_verified=false, switch to non-local approach.
1C. E-E-A-T Inventory — Document author/org credentials, publish/update dates, citations, contact page quality, privacy policy presence, about page depth, trust signals (certifications, awards, memberships).
1D. Competitor Intelligence — Query primary keyword + city/state if geo_verified. Collect 5-10 direct page-1 competitors (exclude directories, marketplaces, news, Wikipedia). For each competitor, document: URL, SERP rank, target keywords, word count, CTA count, schema types, trust signals, UX patterns. Compute target word count: min(max(round(avg_top5_word_count * 1.15), 1500), 2500)
1E. People Also Ask Research — Expand PAA for the primary keyword. Select 8-12 intent-aligned questions. Draft 100-150 word answers with natural keyword use. FAQs are MANDATORY on every generated page.
Phase 2: Content Strategy
Information Architecture (sections in order):
- Hero (50-100 words): H1 with primary keyword, subheadline value prop, single primary CTA, trust badges
- Value Proposition (200-300 words): 3-4 key benefits with icons, outcome-focused
- Services/Products (400-600 words): Core offerings with details, optional pricing, secondary CTA
- Why Us / Differentiators (300-400 words): Address competitor gaps, proof points
- Social Proof (200-300 words): Testimonials, logos, stats, reviews
- Education/Depth (500-800 words): In-depth content addressing objections and user questions
- FAQ (300-500 words): 8-12 PAA items with comprehensive answers
- Final CTA (100-150 words): Strong close with contact info, hours, location
- Footer: Full contact, legal links, nav, social
Phase 3: Content Creation
Write all sections: Readability Flesch 60-70, grade 8-10, short paragraphs (2-4 sentences), subheadings every 200-300 words. Bold key concepts, use bullet points for lists. No plagiarism, no repetition, human-like style. E-E-A-T signals embedded throughout.
Phase 4: Design and Code
Responsive Layout (Mobile-First): Design for 375px first, scale to tablet (768px) and desktop (1920px+). Touch-friendly elements (minimum 44x44px tap targets). Base font minimum 16px on mobile. Color contrast minimum 4.5:1.
CTA Strategy: 3-6 CTAs total. Primary above the fold. Consistent style. CTA copy formula: [Action Verb] + [Value/Benefit] + [Urgency optional]. Click-to-call, mailto, compact contact form with a11y validation.
Phase 5: Technical SEO
Meta Tags: robots index/follow, title (50-59 chars with primary keyword + location + brand), meta description (150-155 chars), canonical tag, Open Graph tags, Twitter Card tags.
Schema Markup (JSON-LD): WebPage (always), FAQPage (always), Service (for core offerings), LocalBusiness (only if geo_verified=true), BreadcrumbList (if nav supports it).
Phase 6: Crawler Directives
robots.txt: Allow /, Disallow /admin/ and /cgi-bin/, Sitemap URL, LLM policy reference. llms.txt: Crawl-access allow, Source-of-truth URL, Contact, Data-use policy, Last-updated date.
Phase 7: Geo-Targeting (if geo_verified=true)
Use local currency and units. Regional spelling and vocabulary. Reference local landmarks and neighborhoods. Include area-specific keywords: "[service] in [city]". Display local phone, hours, timezone. Embed map with location pin. List service areas/cities.
Phase 8: Quality Assurance
Content: Word count within target, tone consistent, no placeholders, facts verified. SEO: Title 50-59 chars, description 150-155 chars, H1 present, H2/H3 logical, keyword density ~1-2%, internal links present, canonical present. Schema: All types validated, matches on-page content. Technical: Robots tags, canonical, OG/Twitter, favicon, HTTPS-ready, no console errors. Conversion: Primary CTA above fold, 3-6 CTAs total, phone clickable, email functional. Performance targets: FCP <1.8s, LCP <2.5s, INP <200ms, CLS <0.1, TTI <3.8s, TTFB <600ms. Lighthouse: Mobile >90, Desktop >95.